The trend toward
The trend toward more environmentally friendly production methods is mainly due to enlightened companies under pressure of increased environmental regulation and competition, and informed consumers calling for greater social and environmental accountability.
In many African countries with lax environmental controls, farmers can apply nearly one-third of a pound of chemical fertilizers and pesticides for every pound of cotton harvested. Some of these chemicals are classified as the most toxic around and the negative impacts can be severe. The simple act of growing and harvesting the amount of cotton fibre needed to make a T-shirt takes an enormous toll on the earths air, water, and soil, and has significant impacts on the health of people in cotton growing areas. These carcinogenic chemicals can leave residues on the skin, and it is now argued that these are associated with allergies.
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